The mission of Harvard Business School (HBS) is to educate leaders who make a difference in the world. The HBS Online team, dedicated to delivering high quality business education through these innovative online concepts, is in a period of rapid growth and expansion. Benefits include being part of the HBS culture of learning and exposure to the larger University setting, while enjoying a fast-paced and high-energy start-up environment.
HBS Online seeks an Associate Product Manager to manage a pairing of digital special projects. One of those projects is the Early College Business Initiative (ECBI). The ECBI aims to inspire greater interest among under-represented minority (URM) college freshman and sophomores toward impactful management/leadership careers within corporate, nonprofit, or social enterprise. The second project is related to managing asynchronous modular content that will be created by HBS Online from fundamental business concepts used in the Business, Government & the International Economy unit of Harvard Business School's MBA program. This project will entail understanding use cases for this asynchronous content across HBS divisions.
This is an 18-month term role, beginning with gathering feedback from both known and new audiences on prototypes, facilitating decision making on further product development, researching and recommending distribution strategies, and bringing the projects through evaluation of initial launch and distribution of content for broader usage (through content marketing, collaborating colleges, hybrid programs, etc.) This role will also be responsible for reporting on enrollment and/or usage metrics, managing ongoing consumer/partner feedback and recommending updates as needed.
Reporting to the Director of Product Management and working in close collaboration with Marketing, Content Development, and Strategic Alliances, this role will focus on the following areas:
Market & Customer Awareness
Develop relationships with key internal and external stakeholders to develop distribution strategy and fully leverage the market potential of these projects
Perform market research through surveys, interviews and internet search to help inform product launch strategy including target market, positioning, and key benefits
Analyze user needs to inform product decisions
Research the competitive landscape to identify opportunities and make recommendations to enrich value proposition
Based on research, identify and implement product opportunities, markets, and channels to support product utilization and customer satisfaction
Assemble product brief/overall strategy for products, working with faculty, content, marketing and strategic alliances teams
Assemble customer surveys and feedback; analyze results to help define and prioritize new features and drivers for success
Manage lifecycle of these special projects, work cross-functionally and collaboratively to ensure teams are coordinated and sequenced for successful product testing, launch, and hand-off
Metrics and Reporting
Define and report on metrics to analyze product success and use rates; drafts presentations on product metrics, objectives, success and strategy in coordination with the Sr. Product Manager
Work in collaboration with data management practice to prioritize, collect and execute on analytics
Assist Senior Director, Strategic Alliances & Business Development to foster critical relationships with institutions/companies that could leverage or promote the products with their customers, employees or clients
Demo products to both internal and external audiences
Work with marketing to create necessary collateral and tools
Other responsibilities as required.
This position is approved for an 18 month term (with possibility of renewal/extension) which begins on the person's first day of employment.
During the current period of COVID-19 related restrictions, this position may start as a remote position with the transition to onsite at HBS campus in Boston, MA when the office reopens.
While we continue to monitor the evolving COVID-19 guidelines and restrictions, we appreciate your understanding and flexibility with our interview process. Please note that we will be conducting interviews virtually (phone and or Zoom) for selected candidates until further notice.
A cover letter is required to be considered for this opportunity.
Harvard Business School will not offer visa sponsorship for this opportunity.
Culture of Inclusion: The work and well-being of HBS is profoundly strengthened by the diversity of our network and our differences in background, culture, national origin, religion, sexual orientation, and life experiences. Explore more about HBS work culture here.
Salary Grade: 057
Union: 00 - Non Union, Exempt or Temporary
BA/BS degree required
5+ years prior product management or other related strategy experience required
An ability to communicate clearly and professionally with internal audiences (e.g. senior faculty, software engineers, marketing managers) and external audiences (e.g. prospective customers or partners) is critical.
Experience conducting research, gathering information from many sources, filtering what is most important, and synthesizing findings into actionable recommendations.
Previous experience with modeling and preparing presentations and/or advanced skills in Excel and PowerPoint preferred.
EQUAL OPPORTUNITY EMPLOYER: We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Internal Number: 54053BR
About Harvard University Business School
Harvard University is devoted to excellence in teaching, learning, and research, and to developing leaders in many disciplines who make a difference globally. The University, which is based in Cambridge and Boston, Massachusetts, has an enrollment of over 20,000 degree candidates, including undergraduate, graduate, and professional students. Harvard has more than 360,000 alumni around the world. The University has twelve degree-granting Schools in addition to the Radcliffe Institute for Advanced Study, offering a truly global education. Established in 1636, Harvard is the oldest institution of higher education in the United States.